Archive for the 'Marketing & Advertising' Category

Jun 06 2008

Prudential Announces Alliances with Propsmart and Zillow

zillowPrudential Real Estate Affiliates (PREA), our franchise network with about 2,100 offices and 64,000 sales professionals, announced a distribution agreement to feed about 140,000 property listings to real estate sites Zillow.com and Propsmart.com.  Earlier this year Prudential announced an alliance with  Trulia.com and HGTV-powered FrontDoor.com.

Laurie Keenan, president of Prudential Real Estate stated: “The sites are easy to use, they offer great information and they save consumers time. Most important, the sites offer consumers a rich search experience and, now, our listings will be a part of that experience.”

Read the press release for additional information.

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Mar 12 2008

Virtual Tour and Online Marketing Solutions for Las Vegas Real Estate Agents

Virtual Tours are not just for New Listings anymore! Get creative and use this affordable technology for personal promotion and branding , showcasing community amenities and information, just moved announcements for buyers, market yourself as the niche or neighborhood expert, showcase your success, recent homes sold or other accomplishments.

In this post, we’ll discuss four different options to consider for Virtual Tours - Property and Personal Promotion.
Real Estate ShowsReal Estate Shows

  • You pay $125 per year and get unlimited tours
  • Free 14 day trial - take it for a test drive -you will be up and running in less than 30 minutes!
  • Use your digital photos to create Internet Shows in less than 5 minutes
  • Very easy to use - simple tutorials to walk you through the process
  • Create a 30 second (5 photos) or 60 second (9 photos) video
  • Create internet flyers and distribute free to Google Base, Oodle, Trulia, Zillow, Vast Hotpads, Geebo
  • Embed (post) your video on your blog, You Tube, craigslist
  • Real Estate Shows resources: Blog and How to Videos

VirtualTourStore.com The next generation in custom virtual tours and webmercials from local Las Vegas real estate professional Steve Matthews. We are using this technology to add video agent testimonials and introductory videos of our managers to this real estate career success blog. Watch for the additions in the next couple of weeks.

VHTVHT.com A full service virtual/visual tour company specializing in real estate photography and 360 panoramic tours. VHT provides several options and special pricing for Prudential Americana agents ranging from tours where you upload the photos to a full service, customized tour.

VisualTour.com For a one-time fee of $199.95 for a VisualTour Agent Starter Kit, and a monthly subscription fee of $29.95, you can create and host an UNLIMITED number of virtual tours! These tours can remain online for as long as you pay your monthly subscription fee.

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Mar 10 2008

Marketing Your Listings Online - Real Estate Agent Tips

Market Your Listings OnlineLooking for online services, classifed ad sites and tools to market your listings on the web?  We’ve compiled a list of websites (most free - some come with a posting fee) to get you started.

The resource guide includes links to Zillow, Trulia, Wanna Network, MLS Online, Propsmart, International Listings , vFlyer, craigslist, Oodle, Google Base, Yahoo Real Estate, Vast, Edgeio, LiveDeal. Postlets, and Hotpads.

Let us know if you have any to add and we will update this list.

Marketing Your Listings Online (PDF)

Marketing Your Listings Online (Word)

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Mar 07 2008

Prudential Americana’s 100% Inventory Magazine Available Online

PRu Home Buyer's Guide Online

The latest Prudential Americana Las Vegas Home Buyer’s Guide is now available online.

This full inventory magazine advertises the company’s current available listing inventory sorted by areas of town and price range.  The online version is a digital version of the print magazine with hyperlinks to the agent’s email. 

The listing agent’s photo, phone number and email address are included in the ad.  This powerful marketing tool is already a proven lead generation resource as well. 

To find out more about this valuable tool and other lead generation systems at Prudential Americana Group, contact us at 702.320.4397 or use this contact form.

  http://emagazine.americanagroup.com

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Feb 26 2008

Prudential Americana Group, REALTORS® Launches NEW Buyers Guide - Full Inventory Magazine

Prudential Americana Buyer's GuidePrudential Americana is pleased to announce the launch of our 100% Listing Inventory Buyer’s Guide.  The first issue hit the streets Friday, February 22, 2008 and has 158 pages of listings and information. 

This marketing and lead generation tool is provided at no charge to our Sales Executives.  Subsidized full pages are available for those Sales Executives who desire additional exposure for their listings or services. 

More than 15,000 copies of the magazines are distributed throughout the Las Vegas Valley and in Orange County, California. 

Local Distribution points include:

  • Prudential Americana offices
  • Albertson’s Grocery
  • Von’s Grocery
  • Smith’s Grocery
  • Wild Oats Markets
  • Big Lots
  • Sam’s Club
  • United Artist & Regal Cinemas
  • Sunflower Markets
  • Wal Mart
  • Meadows & Boulevard Malls
  • AAFES - Nellis Air Force Base

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