Nov 01 2007

Prudential Brand

Published by Jan O'Brien

Prudnetial Real EstateSince 1875, the Prudential “Rock” logo has stood for Strength, Stability, Integrity and Trust.

The Prudential name is known across the world and across the street. Millions of dollars in multi-media advertising ensure that it stays that way. As a result, the yard sign with The Rock® is a powerful advertising tool. To complement our advertising and marketing efforts, a dedicated public relations team effectively gains global, national, regional, local and trade media coverage for the Prudential brand. Since the first real estate affiliation in 1988, the network has grown to approximately 68,000 sales professionals in nearly 2,110 offices by delivering high touch, innovation, and quality services.

To learn more about the Power of the Rock, download this PDF brochure: The Power of Prudential Real Estate

PREA Center - is a valuable portal that helps real estate professionals within the Prudential Real Estate Network discover, explore and learn about tools, resources and information that will make the home buying and selling experience the best that it can be for consumers. Here you can learn more about all of the valuable products, services, training and tools available to you from Prudential Real Estate.

Additional benefits of being affiliated with the Prudential Brand:

  • Upper-end demographic and highest average home sale price ($338K1 USD) in the industry. 
  • Fine Homes International Certification and specialty marketing program with our own luxury home magazines
  • eCertification program and access to free eCards for marketing and promotion
  • Receive 1,000 free postcards annually
  • National Media campaign promotes Prudential Real Estate throughout the year
  • PREA Awards and Recognition Program 
  • International Relocation and Referral Services
  • Unlimited free access to online customizable advertising templates and artwork such as print ads, billboards, television spots, radio scripts and video segments.
  • Unlimited free access to eCards to complement technology-savvy sales professionals’ marketing efforts.
  • A free online PR Kit with over 200 customizable templates that provide the ability to maintain a media list and distribute press releases.
  • Military Advantage Program that benefits both the military buyer and the seller with program features to help expedite the transaction process.

Comments are closed at this time.